SCADpro x UBS - Project Under Embargo Until 2027
Design and Content Strategy
- Contributed to the UBS x SCADpro design collaboration in Lacoste, France, focusing on content, visuals, strategy, and brand voice to reimagine UBS.com
- Gained insight into financial and wealth management sectors, applying design to enhance user experience in complex industries
- Co-presented the final prototype to UBS executives, delivering strategic design solutions that informed next steps for the brand
- Partnered with faculty leads, peers, and UBS Switzerland stakeholders through workshops, user testing, and iterative design reviews to drive project outcomes
- Strengthened skills in collaborative, user-focused design, iterative problem-solving, and cross-disciplinary teamwork
- Gained insight into financial and wealth management sectors, applying design to enhance user experience in complex industries
- Co-presented the final prototype to UBS executives, delivering strategic design solutions that informed next steps for the brand
- Partnered with faculty leads, peers, and UBS Switzerland stakeholders through workshops, user testing, and iterative design reviews to drive project outcomes
- Strengthened skills in collaborative, user-focused design, iterative problem-solving, and cross-disciplinary teamwork
